Network Embeddedness. Examining the Effect on Business Performance and Internationalization

Milena Ratajczak-Mrozek

Abstract

This book systematizes the concepts of business relationships and network embeddedness, taking a new approach to internationalization, relevant for the global economy. It reflects the growing importance of network internationalization theory and explores the impact of embeddedness in domestic and foreign relationships on a company’s performance. The author questions the validity of the distinction between domestic and foreign activity of companies and demonstrates that in the B2B market, there are actually no exclusively domestic companies which are not directly or indirectly connected with foreign entities. Chapters cover both small to medium sized enterprises and large multinational corporations, presenting a qualitative analysis of over 400 companies including case studies from the IT and furniture industries. This informative study will provide useful insight for academics and students of business and management, international business and organization studies.
Book typeMonograph
Author Milena Ratajczak-Mrozek (WGM / KMM)
Milena Ratajczak-Mrozek,,
- Department of International Marketing
PublisherPalgrave Macmillan, MNiSW [80]
Publishing place (Publisher address)Cham
ISBN978-3-319-56510-1
Other ISBN978-3-319-56511-8
Issue year2017
Pages402
Publication size in sheets20.1
Keywords in Polishosadzenie, zakorzenienie, wyniki przedsiębiorstw, sieci biznesowe, umiędzynarodowienie, internacjonalizacja przedsiębiorstw
Keywords in Englishembeddedness, companies performance, internationalization
DOIDOI:10.1007/978-3-319-56511-8
URL https://www.palgrave.com/gp/book/9783319565101
Languageen angielski
Score (nominal)100
Score correctionScore increased (at least one author declares Humanities, Social sciences or Theological science)
Score sourcepublisherList
ScoreMinisterial score = 100.0, 10-01-2020, MonograhOrBookMainLanguagesAuthor
Citation count*19 (2020-09-19)
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* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
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