The Effect of Communicating CSR and Fair Trade on the Attitudes and Behavior of Employees of Trading Enterprises

Anna Rogala , Tomasz Wanat , Renata Nestorowicz , Magdalena Stefańska


Author Anna Rogala (WZ / KSM)
Anna Rogala,,
- Department of Marketing Strategies
, Tomasz Wanat (WZ / KSM)
Tomasz Wanat,,
- Department of Marketing Strategies
, Renata Nestorowicz (WZ / KSM)
Renata Nestorowicz,,
- Department of Marketing Strategies
, Magdalena Stefańska (WZ / KSM)
Magdalena Stefańska,,
- Department of Marketing Strategies
Publication size in sheets1.2
Book Stefańska Magdalena, Nestorowicz Renata (eds.): Fair trade in CSR strategy of global retailers, 2015, Palgrave Macmillan, ISBN 978-1-137-39568-9, 204 p.
Keywords in EnglishCSR, Fair Trade, employees, communication
Languageen angielski
Score (nominal)5
ScoreMinisterial score = 5.0, 29-01-2020, MonographChapterAuthor
Publication indicators WoS Citations = 0
Citation count*1 (2021-07-31)
Share Share

Get link to the record

* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
Are you sure?