Managing E-marketing in Business

Marcin Lewicki

Abstract

n/a
Author Marcin Lewicki (WZ / KHiM)
Marcin Lewicki,,
- Department of Trade and Marketing
Pages6-23
Publication size in sheets0.65
Book Romanowski Robert (eds.): Managing Economic Innovations – Methods and Instruments, 2019, Bogucki Wydawnictwo Naukowe, ISBN 978-83-7986-277-1, 104 p., DOI:10.12657/9788379862771
Keywords in Polishzachowania nabywców, marketing internetowy, Internet, e-handel
Keywords in Englishconsumer behaviour, digital marketing, Internet, e-commerce
DOIDOI:10.12657/9788379862771-1
Languageen angielski
Score (nominal)20
Score sourcepublisherList
ScoreMinisterial score = 20.0, 27-04-2020, MonographChapterAuthor
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