Innowacje w handlu detalicznym - aspekty strategiczne

Maria Sławińska

Abstract

n/a
Author Maria Sławińska (WZ / KHiM)
Maria Sławińska,,
- Department of Trade and Marketing
Pages48-63
Publication size in sheets0.75
Book Sławińska Maria (eds.): Handel we współczesnej gospodarce. Nowe wyzwania, 2016, Wydawnictwo i Drukarnia UNI-DRUK S.J., ISBN 978-83-65579-01-0, 294 p.
Keywords in Polish innowacje, handel detaliczny, modele biznesu, instrumenty marketingu w handlu
Languagepl polski
Score (nominal)5
ScoreMinisterial score = 5.0, 07-09-2018, BookChapterNotSeriesNotMainLanguages
Citation count*
Cite
Share Share

Get link to the record


* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
Back
Confirmation
Are you sure?