Video Case Studies in IB Teaching: An Empirical Comparison of Academic and Student Perceptions and Expectations
Filip De Beule , Andreja Jaklic , Aleksandra Kania , Katarzyna Mroczek-Dąbrowska , Nukhet Vardar , Hinrich Voss
AbstractThe use of film material has a long tradition in management education and calls for dedicated video case studies date back more than 30 years. Against this backdrop and an incoming student generation that has grown up with digital technology, we assess the current use of stand-alone video case studies in international business (IB) teaching. Using survey data from IB scholars and students, we examine the usefulness of video case studies, the main barriers for and the (un)exploited potential of video case studies. While we find relatively modest use of video case studies in IB teaching to date, we also find strong interest by lecturers and students to expand their use. In particular, there seems to be a student preference and need for real-life, manager-led, and problem-solving video cases.
|Journal series||Journal of Teaching in International Business, ISSN 0897-5930, e-ISSN 1528-6991, (N/A 40 pkt)|
|Publication size in sheets||1|
|Keywords in Polish||videocasy, cyfrowy, centennial students, millennial students, badanie|
|Keywords in English||Video case studies, digital, centennial students, millennial students, survey|
|Score||= 40.0, 09-04-2020, ArticleFromJournal|
|Publication indicators||= 0; : 2018 = 0.523|
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