Znaczenie neuronauki poznawczej w badaniach rynkowych

Henryk Szymusiak

Abstract

n/a
Author Henryk Szymusiak (WT / KTiAI)
Henryk Szymusiak,,
- Department of Technology and Instrumental Analysis
Pages51-84
Publication size in sheets1.65
Book Dąbrowska Anna, Wódkowski Arkadiusz (eds.): Badania marketingowe. Praktyka nauce - nauka praktyce, Monografie IBRKK, 2015, Instytut Badań Rynku, Konsumpcji i Koniunktur, ISBN 978-83-61284-52-9, 186 p.
Keywords in Polishneuronauka poznawcza, badania rynkowe
Keywords in Englishcognitive neuroscience, market research
Languagepl polski
Score (nominal)5
ScoreMinisterial score = 5.0, 17-12-2019, MonographChapterAuthor
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