Towards a Personalized Virtual Customer Experience

Bartłomiej Pierański , Sergiusz Strykowski

Abstract

n/a
Author Bartłomiej Pierański (WZ / KHiM)
Bartłomiej Pierański,,
- Department of Trade and Marketing
, Sergiusz Strykowski (WIiGE / KTI)
Sergiusz Strykowski,,
- Department of Information Technology
Pages185-195
Publication size in sheets0.5
Book Król Dariusz, Nguyen Ngoc Thanh, Shirai Kiyoaki (eds.): Advanced Topics in Intelligent Information and Database Systems, Studies in Computational Intelligence, 2017, Springer, ISBN 978-3-319-56660-3, 561 p., DOI:10.1007/978-3-319-56660-3
Keywords in Englishpersonalization, virtual retailing, virtual reality, customer experience
ASJC Classification1702 Artificial Intelligence
DOIDOI:10.1007/978-3-319-56660-3_17
Languageen angielski
Score (nominal)20
Score sourceconferenceList
ScoreMinisterial score = 20.0, 24-03-2020, ChapterFromConference
Publication indicators WoS Citations = 0; Scopus SNIP (Source Normalised Impact per Paper): 2017 = 0.414
Citation count*3 (2020-06-21)
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* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
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