Możliwości zastosowania tyrolskiego modelu partycypacyjnego zarządzania turystyką w Polsce
AbstractThe aim of the paper is to present a tourism organisation and management system in Tyrol (Austria) – a rural mountain region and also the strongest province in Austria’s tourism industry – and to discuss the possibilities of adaptation its experiences in Polish conditions. The case study method has been adopted. In the literature section the coexistence of participatory management model and corporate management model has been discussed. The distinguishing features of the Tyrolean system are: mandatory membership of tourism enterprises, stable financial basis based on multiple sources, a clear division of powers and responsibilities between regional tourist agency Tirol Werbung and local tourism organisations performing as associations. Based on research seven general lessons of destination management have been formulated.
|Other language title versions||Application of Tyrolean’s Community Approach Model of Tourism Destination Governance in Poland|
|Journal series||Studia Komitetu Przestrzennego Zagospodarowania Kraju PAN, ISSN 0079-3507, (B 9 pkt)|
|Publication size in sheets||0.7|
|Keywords in Polish||governance w turystyce, zarządzanie turystyką w regionie, Polska, turystyka wiejska, Tyrol|
|Keywords in English||destination governance, destination management, Poland, rural tourism, Tirol|
|Score|| = 9.0, 10-11-2019, ArticleFromJournal|
= 9.0, 10-11-2019, ArticleFromJournal
* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.