New production patterns and the future of manufacturing relocation trend in the 4.0 era: The perspective of consumers

Michał Młody


The significance of Industry 4.0 for the future of the global economy is beyond any question, therefore the discussion of business practitioners, politicians and academics about the conditions and potential consequences of implementing this concept is becoming more and more turbulent. The actual value of technologies 4.0 does not result only from the opportunities that they offer, but rather from the integration of huge amounts of data, automation, robotics and production systems in a way that provides companies with a competitive advantage. Innovative business models and the digitization of the value chain aim, among others, to improve customer experience, increase the speed of response to market needs and reduce costs. While some studies provide evidence for the existence of benefits resulting from the implementation of the concept 4.0 from the perspective of enterprises, the attitude from a demand-side perspective both to the technological transformation itself and its potential effects is analyzed to a very limited extent. The article explains the complexity of the 4.0 concept and indicates the selected levels of its use in the economy. In addition, based on the results of questionnaire survey, the general attitude of consumers to the trend of automation and robotization of production as well as their relation to the reshoring of production was presented. The results of the survey showed that while consumers are aware of the need to implement technology 4.0 and some of the benefits associated with it, they also have a relatively low level of confidence in the new trend. Consumers also expect a gradual relocation of production to Poland, but at the same time a relatively low degree of acceptance of potential negative consequences of this phenomenon is noticeable.
Autor Michał Młody (WZ / KZS)
Michał Młody
- Katedra Zarządzania Strategicznego
Objętość publikacji w arkuszach wydawniczych0.75
Książka Wach Krzysztof, Maciejewski Marek (red.): International Entrepreneurship as the Bridge between International Economics and International Business: Conference Proceedings of the 9th ENTRE Conference and 5th AIB-CEE Conference, 2018, Uniwersytet Ekonomiczny w Krakowie, ISBN 978-83-65262-19-6, 460 s.
Słowa kluczowe w języku polskimPrzemysł 4.0; reshoring; offshoring; model biznesowy; automatyzacja; robotyzacja; druk 3D
Słowa kluczowe w języku angielskimindustry 4.0; reshoring; offshoring; business model; automation; robotization; 3D printing
Języken angielski
Punktacja (całkowita)20
Żródło punktacjipublisherList
PunktacjaPunktacja MNiSW = 20.0, 21-06-2020, ChapterFromConference
Wskaźniki publikacji Cytowania WoS = 1
Liczba cytowań*1 (2020-10-25)
Udostępnij Udostępnij

Pobierz odnośnik do tego rekordu

* Podana liczba cytowań wynika z analizy informacji dostępnych w Internecie i jest zbliżona do wartości obliczanej przy pomocy systemu Publish or Perish.
Czy jesteś pewien?