On the Way to Being a Micromultinational - Hindrances and Success Factors

Milena Ratajczak-Mrozek

Abstract

n/a
Author Milena Ratajczak-Mrozek (WGM / KMM)
Milena Ratajczak-Mrozek,,
- Department of International Marketing
Pages295-311
Publication size in sheets0.8
Book Van Tulder Rob , Verbeke Alain, Drogendijk Rian (eds.): The Future of Global Organizing, Progress in International Business Research, vol. 10, 2015, Emerald Group Publishing Limited, ISBN 978-1-78560-423-2, 465 p.
Keywords in EnglishInternationalisation, small and medium-sized enterprises, micromultinationals, furniture industry, case study, SMEs, MNEs
Languageen angielski
Score (nominal)5
ScoreMinisterial score = 5.0, 12-12-2019, MonographChapterAuthor
Citation count*3 (2020-10-14)
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