The Concept of Open Innovation – the Essence, Types and Examples in the Petrol Station Sector

Patrycja Wyciszkiewicz , Tomasz Zawadzki

Abstract

n/a
Author Patrycja Wyciszkiewicz (WZ / KSM)
Patrycja Wyciszkiewicz,,
- Department of Marketing Strategies
, Tomasz Zawadzki (WZ / KHiM)
Tomasz Zawadzki,,
- Department of Trade and Marketing
Pages82-101
Publication size in sheets1.2
Book Romanowski Robert (eds.): Managing Economic Innovations – Ideas and Institutions, 2019, Bogucki Wydawnictwo Naukowe, ISBN 978-83-7986-276-4, 160 p., DOI:10.12657/9788379862764
Keywords in Polishotwarte innowacje, stacje paliw
Keywords in Englishopen innovations, petrol station
Languageen angielski
Score (nominal)20
Score sourcepublisherList
ScoreMinisterial score = 20.0, 27-04-2020, MonographChapterAuthor
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