Engaging Stakeholders as the Essence of Social Responsibility of Small and Medium-Sized Enterprises

Magdalena Kaźmierczak

Abstract

Corporate social responsibility (CSR) is a concept which assumes stakeholders’ engagement in the life of an organization and the need to take into account their expectations when making business decisions. Organizations implementing CSR identify the stakeholders, their expectations as well as the related opportunities and threats, to consciously manage the relationship with them. This article aims at answering the question of why stakeholders are so important for business organizations, what are their expectations and why a dialogue should be held with them. It also aims at showcasing the importance of stakeholders’ engagement for an effective implementation of the CSR concept, differentiating between levels and forms of the engagement and indicating the standards in this area. The analysis will be based on the available literature of the subject and own empirical research. The results obtained allowed to indicate the most popular forms of stakeholder engagement within the CSR concept in the Polish SME sector.
Author Magdalena Kaźmierczak (WT / KEJ)
Magdalena Kaźmierczak,,
- Department of Standardized Management Systems
Pages103-115
Publication size in sheets0.6
Book Bachnik Katarzyna, Kaźmierczak Magdalena, Rojek-Nowosielska Magdalena, Stefańska Magdalena, Szumniak-Samolej Justyna (eds.): CSR in Contemporary Poland. Institutional Perspectives and Stakeholder Experiences, 2020, Palgrave Macmillan, ISBN 978-3-030-42276-9, [978-3-030-42277-6], 271 p., DOI:10.1007/978-3-030-42277-6
Keywords in PolishSpołeczna odpowiedzialność małych i średnich przedsiębiorstw, interesariusze
Keywords in EnglishSocial Responsibility of Small and Medium-Sized Enterprises, Stakeholders
DOIDOI:10.1007/978-3-030-42277-6
URL https://link.springer.com/chapter/10.1007/978-3-030-42277-6_8
Languageen angielski
Score (nominal)20
Score sourcepublisherList
ScoreMinisterial score = 20.0, 23-04-2020, MonographChapterAuthor
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