The concepts of strategy and business models in firm internationalization research: Towards a research agenda
Marian Gorynia , Piotr Trąpczyński , Szymon Bytniewski
AbstractSome of the dimensions of both concepts, including the operating modes, choice of products or markets, are common to both concepts. However, internationalisation appears to be an integral part of corporate-level strategy which defines the directions of long-term firm development, including the geographic dimension. Thus, considering different geographic commitments as partly independent, one can assume that while the entire firm has a business model as a whole, there can also be varieties of business models within the same organisation, which are a consequence of its growth, particularly internationalisation. Internationalisation research can also contribute to the stream on business model innovation, as the internationalisation of a firm’s operations can be regarded as an organisational innovation in itself. A business model innovation requires a firm to timely and effectively identify and anticipate relevant developments in its constantly changing environment. The initiative to innovate an established business model has been identified as highly challenging due to its complexity and a range of barriers, particularly widespread inertia.
|Journal series||International Review of Entrepreneurship, ISSN 2009-2822, (N/A 40 pkt)|
|Publication size in sheets||0.7|
|Keywords in Polish||Strategia; modele biznesowe; umiędzynarodowienie; międzynarodowa konkurencyjność; Międzynarodowy biznes|
|Keywords in English||Strategy; business models; internationalization; international competitiveness; international business|
|Score||= 40.0, 08-04-2020, ArticleFromJournal|
* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.