Comparison of Poznań, Wrocław and Bratislava Image Attributes in the Reviews Published on TripAdvisor
Marek Nowacki , Agnieszka Niezgoda
AbstractThe aim of the article is to identify unique image attributes of Poznań, Wrocław and Bratislava. It was made using the analysis of opinions posted on the English-language TripAdvisor website (‘Things to do…’ category for three cities). 76 most-emerging words-attributes were extracted from 29,383 reviews with the text mining procedure. These words differentiate the examined cities among themselves. Analysis of the correspondence revealed unique image attributes for each city. In addition, sentiment analysis was carried out, which showed differences in the affective dimension of the images between the cities.
|Journal series||Studia Peregietica, ISSN 1897-9262, (N/A 20 pkt)|
|Publication size in sheets||0.7|
|Keywords in Polish||wizerunek, miasta, atrybuty, analiza sentymentu, analiza korespondencji|
|Keywords in English||image, cities, attributes, sentiment analysis, correspondence analysis|
|Score||= 20.0, 16-04-2020, ArticleFromJournal|
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