Why Retailers Should Make The CSR Concept A Tool Of Building Satisfaction In Working Place? Store Personnel About CSR

Magdalena Stefańska

Abstract

n/a
Author Magdalena Stefańska (WZ / KSM)
Magdalena Stefańska,,
- Department of Marketing Strategies
Pages1-9
Publication size in sheets0.5
Book Andreani Jean-Claude, Collesei Umberto (eds.): Proceedings of 13th International Marketing Trends Conference 2014, 2014, ESCP-AEP European School of Management, ISBN 978-2-9532811-7-0
Keywords in English CSR, employees, retailing
Languageen angielski
Score (nominal)0
Citation count*4 (2020-09-20)
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