Why Retailers Should Make The CSR Concept A Tool Of Building Satisfaction In Working Place? Store Personnel About CSR
|Publication size in sheets||0.5|
|Book||Andreani Jean-Claude, Collesei Umberto (eds.): Proceedings of 13th International Marketing Trends Conference 2014, 2014, ESCP-AEP European School of Management, ISBN 978-2-9532811-7-0|
|Keywords in English||CSR, employees, retailing|
|Citation count*||4 (2020-09-20)|
* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.