Towards the categorization of place brand strategy effectiveness indicators – findings from strategic documents of 66 Polish cities
Marta Hereźniak , Magdalena Florek , Anna Augustyn
|Publication size in sheets||0.7|
|Book||Ebie Samuel , Morgan N. , Garrod B. (eds.): Conference Proceedings of The Second Conference of The International Place Branding Association, 2018, School Of Management Swansea University|
|Score||= 0.0, 16-06-2020, ChapterFromConference|
* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.