Kryzysowe public relations

Waldemar Rydzak

Abstract

n/a
Author Waldemar Rydzak (WE / KPEiPR)
Waldemar Rydzak,,
- Department of Economic Journalism and Public Relations
Pages113-125
Publication size in sheets0.6
Book Deszczyński Przemysław (eds.): Public relations, 2016, Wydawnictwo Uniwersytetu Ekonomicznego w Poznaniu (UEP), ISBN 978-83-7417-876-1, 233 p.
Keywords in Polish kryzys, sytuacja kryzysowa, komunikowanie, reputacja, zaufanie, emocje, ekonomia behawioralna, public relations
Languagepl polski
Score (nominal)5
ScoreMinisterial score = 5.0, 30-12-2019, MonographChapterAuthor
Citation count*2 (2020-08-13)
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